Top 5 Wireless Bra Myths: BUSTED

Some days, we just don’t feel like going the extra wire. So wireless, it is. But what do we give up when we leave our underwire in the top drawer? Support? Shape? Style? Not necessarily. Let’s get intimate and debunk the top 5 myths about wireless bras.


 MYTH: Wireless bras are only for smaller sizes.

Wireless networks have come a long way. No longer are wireless bras only for pre-teens and athletes. In fact, Soma designs bras without wires to fit and flatter cup sizes A to G.  

Proof that wireless bras can shape many sizes: Soma’s comfortable Embraceable Wireless in sizes up to DD.


 MYTH: Wireless bras aren’t supportive.

It’s not the cups, underwire, or straps that support your breasts—it’s the band. As long as your wireless bra’s band hugs your body and stays in place when you move, it’s capable of supporting you beautifully.

Support without the wire: Vanishing Back Wireless.


 MYTH: Wireless bras = uniboob.

Wireless bras left you feeling less than flattered? Don’t blame the lack of wire, blame the size. (80% of women are wearing the wrong bra size, so chances are…) Get a free Expert Bra Fitting at any Soma boutique to find the right sizes and styles for you. Even in wireless bras, you can achieve the separation and shape you’re after when the size is right.

Memorable Wireless molds to your body with memory foam cups.


 MYTH: Wireless bras aren’t pretty.

Have you tried bralettes? They are meant to be seen—and also happen to be wireless. Strappy details, soft lace, and plunging necklines mean style and comfort can coexist.

Soft and show-off: Wireless Bralettes


 MYTH: Wireless bras are only for lounging.

Soma’s innovative bra collections are proof that wireless bras can go far beyond the sofa and your Netflix queue. (But on those days when binge-watching is on the agenda—and you want some support while you control the remote—we’ve got you covered there, too.)




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