New! Vanishing® 360 Bra Smooths from Every Angle
In 2009, we came out with an innovation that put us on the map: the Vanishing Back® bra. […]
Celebrating 15 Years of Soma
In case you haven’t heard, we celebrated our 15th Anniversary in August. In honor of this […]
Cheers to 15 Years! Celebrate Our Anniversary With Us
In 2004, an all-women design team made history. They believed women shouldn’t have to choose […]
Celebrate National Underwear Day with New Soma® Panties
By Ashley Kiely It’s that time of year again, yes, we’re talking about National Underwear […]
Low-Cut Tops? Demi Bras to the Rescue!
When it comes to low-cut tops, full-coverage bras just won’t cut it (pun totally intended). […]
10 Reasons This Vanishing® Strapless Bra Is the Perfect Strapless
You’ve been waiting for a strapless bra that doesn’t slide down. A strapless bra so […]
Soma® Bra Donation Is Back and All Bras Are Welcome
By Ashley Kiely So, now that you’ve cleaned out your top drawer to make room […]
Bra Fit Isn’t Just a Size, It’s Personal. Find Yours!
A bra is one of the most personal purchases you can make. At Soma®, we […]
What Are Spacer Bras? (And Why You Need Them!)
Have you tried Lightest Lift™ yet? It’s a collection of our lightest-weight bras (aka: spacer […]
Cool Off This Summer with New Cooling Bras
Don’t sweat the warm weather. Our newest Cooling bras are (really) cool from the inside […]
The Gift of Sleep for Mother’s Day
We all have that woman in our lives who gives us the power to shine, […]
Lighten Up Your Lingerie with the New Lightest Lift™ Collection
With summer on the way, the last thing you want is a heavy bra weighing […]