Cool Off This Summer with New Cooling Bras
Don’t sweat the warm weather. Our newest Cooling bras are (really) cool from the inside […]
The Gift of Sleep for Mother’s Day
We all have that woman in our lives who gives us the power to shine, […]
Lighten Up Your Lingerie with the New Lightest Lift™ Collection
With summer on the way, the last thing you want is a heavy bra weighing […]
Limited-Edition Bridal Collection Will Make You Say, “I Do”
It’s tradition for every bridal look to include something old, something new, something borrowed, and […]
Hello, Strapless Season!
Spring brings sunshine, occasions, and maybe even a trip to a tropical destination. It’s time […]
The POWER of Being a Woman: International Women’s Day
THE POWER OF BEING A WOMAN It takes UNDERPOWER™ to be an extraordinary woman. Today […]
New Nude Bras Give You the Power to Go Nude
White t-shirt? No problem with nude bras. At Soma, we know that not everyone fits […]
SOMAINNOFIT™, New Bra Fit Technology
For years, bra measurements were used only with a measuring tape. Everything changed in January […]
UNDERPOWER™ For All. Soma’s Fitting Solutions
In 2019, Soma® celebrates your power. Because we believe it is what’s underneath that really […]
5 Last Minute Gift Ideas That Don’t Feel Last Minute
This season, we’re making merry, giving happy, and getting cozy. Because when your favorites fit […]
5 Classic Christmas Movies to Watch in Your Pajamas
As Christmas nears, we’re getting ready to snuggle up for our favorite tradition— watching classic […]
10 Packing Tips for Effortless Holiday Travel
When it comes to holiday travel, long check-in lines, lost luggage, and seemingly endless car […]